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A restyling, a book, a great event: Marina Rinaldi in Turin

Princesses, career women, young descendants of the most prominent families and artists.
But also journalists, bloggers, Marina Rinaldi devoted friends and ordinary people.

Marina Rinaldi - My beautiful Torino

Marina Rinaldi - My beautiful Torino

From the glamorous icon Emma Agnelli to the President of the Teatro Stabile di Torino Evelina Christillin, from the art collector Patrizia Sandretto Re Rebaudengo to the watercolourist Paolo Galetto and many others.

Last Thursday saw a succession of diverse people and personalities from Turin, sharing that same understatement that is so dear to the city (which has so much in common with Marina Rinaldi collections), giving life to a very successful event to celebrate the restyling of the new Marina Rinaldi store in Piedmont’s regional capital.

Marina Rinaldi - My beautiful Torino

Marina Rinaldi - My beautiful Torino

A convivial drink in a chic and rigorous place like the host city, but rich in that liveliness that Turin sparingly shows, in which the clothes are arranged along the perimeter of the walls and the rest of the space is dedicated to a meeting area. A space for culture, ideas and art where installations can find a place like the white tree decorated by Paul Galetto’s watercolours that currently faces the passers-by in one of the flagship store windows.

Marina Rinaldi - My beautiful Torino

Marina Rinaldi - My beautiful Torino

Fashion cannot disregard the world that surrounds it and Marina Rinaldi is well aware of this. This is why the showroom restyling was also the opportunity to present a book, “My beautiful Torino”, which looks into the “peculiar nature of Turin’s inhabitants” through interviews with some of Turin’s well-known female personalities. The proceeds will be donated to Area Onlus, a non-profit organisation dedicated to helping children and young people with disabilities.

We now leave you with a backstage video and soon with that of the event showing the interviews with the protagonists.

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Music By Temposhark

Let’s go jogging

The warm season brings with it the desire to get out and stroll in the sun, which returns to shine at last after the long winter months. Backing up the desire for movement in maximum comfort and style, what better than a lovely stretch cotton jogging suit to wear over a viscose jersey t-shirt.

Let's jogging - Marina Rinaldi

Let's jogging - Marina Rinaldi

But fashion is above all customisation, so why settle for just three coordinated pieces? Sweatshirt, t-shirt and pants…it’s true, the jogging suit has now become an everyday item, worn any time of the day. But every time of the day is different! So have fun and mix and match the three pieces of your suit, maybe with a pretty coloured and embroidered t-shirt to add a touch of glamour to your sporty look.

In the new Marina Rinaldi spring-summer 2011 collection, you will find lots of patterned and printed t-shirts, perfect for adding an extra touch to your look. From jungle fever, very trendy this year, to multicoloured on a white background, full of Pollock-style colour splashes! Or those with sequined embroidery, also in the form of a romantic bow, for a sporty yet oh-so-feminine look.

Let's jogging - Marina Rinaldi

Let's jogging - Marina Rinaldi

As you know, elegance lies in the details, and even in a jogging suit, once the symbol of practical clothing with no dream of elegance, you can express all your style and personality. But in the new Marina Rinaldi collection you won’t find only brightly coloured patterned t-shirts. Colour also dominates the suits, which come in lots of original shades, like shocking pink, and many different materials, from cotton to chenille through to shiny silk.

And for those who, more than the classic suit prefer plush jogging dresses with drawstrings and hoods, you’re spoiled for choice with a range of colours, models and sizes. The jogging dress combines comfort and femininity, the perfect fashion solution for the city. Marina Rinaldi proposes it not only in grey, but also navy blue, and in leather-effect washed silk, so sophisticated.

More than a jogging dress, almost an original cocktail dress, perfect for an aperitif with the girls!

The glamour of Marina Rinaldi and Elisa D’Ospina on the catwalk in Rome!

A golden opportunity to admire a top selection of the most significant looks of the upcoming spring-summer 2011 collection and to learn some tricks about dressing. How to look thinner, how to show off your figure by exalting your strong points and hiding your faults because believe it or not, there is no woman in world that does not have at least one fault.

Elisa D'Ospina presso lo store MR a Roma

Elisa D'Ospina in MR Shop Rome

The exciting event was livened up by the first warmth of the Roman sun and by the enthusiasm of the brand’s devoted customers that gathered in Marina Rinaldi’s store in via Tuscolana, only a step away from Cinecittà. The show saw the participation of Marina Rinaldi’s model Monica, with her sweet smile and Elisa D’Ospina, curvy icon and famous plus size top model.

Marina Rinaldi - vetrina Denim Roma

Marina Rinaldi - Denim collection Rome

The two models walked the catwalk not only showcasing the seasonal trends but also everything that can help in choosing the right look for the right event. The range went from casual tracksuits to what to wear to a première or a religious ceremony. As well as the perfect outfit for a happy hour or a night out at the disco, which saw the return of vibrant pop colours and graphic white and black for a VIP event.

A new Web space for
the MR Denim Collection

On-line at last, the Marina Rinaldi mini-website dedicated entirely to the perfect Denim,
capturing the seduction of every curve, part of everyone’s daily mood.

Crystal Renn for Marina Rinaldi Denim Collection

Crystal Renn for Marina Rinaldi Denim Collection

The long-awaited collection of the “3 Fs” – Femininity, Fascination, perfect Fit – could certainly not appear on the web without its own exclusive space, very 2.0, full of extra contents, videos, interviews, which tell the secrets and explore the truest aspects of denim.

It starts off behind the scenes of a photo set with Crystal Renn, done in New York by Claudia Knoepfel and Stefan Indlekofer and published as a preview on Vogue.it.It explores the stars: the splendid model of the MR Denim Collection tells all in an exclusive video interview, you’ll love every minute, as she tells of her love for denim, how the perfect jeans are the greatest ally in her wardrobe and an indispensable key piece of her feminine style.

Crystal Renn for Marina Rinaldi Denim Collection

Crystal Renn for Marina Rinaldi Denim Collection

And what’s more, fashion advice, discovered in the interview with the stylist and the gallery, with the seven fits for all occasions, to wear and choose following the advice of the style guide designed for a top look, that truly suits – we can’t say it too often – everyone.

Ready to make room in your wardrobe? The Denim collection is (already) waiting for you in the MR boutiques.

Lots of colours and neon lights in the new windows at the flagship store in Milan

As the Paris fashion week unfolds, packed full of events and new trends to launch on the market, Milan is not sitting on its laurels, far from it, it is responding with its bubbly creativity and looking to the warm season that is on its way.

Marina Rinaldi Flagship store in Milan

Marina Rinaldi Flagship store in Milan

What the summer has in store for us is plenty of colour. Pop colours are back in fashion, very Eighties, but also Sixties with coral, yellow and blue.These are the great stars of the new windows at the Marina Rinaldi flagship store in corso Vittorio Emanuele, Milan, with a set-up which draws in the attention of passers-by like a magnet: everyone stops for a moment to enjoy the show.

Marina Rinaldi Flagship store in Milan

Marina Rinaldi Flagship store in Milan

The garments and accessories on show, with their strong, decisive colours, are lit up by many cones of blue neon light which project from big black cubes positioned like an artistic installation.

Marina Rinaldi Flagship store in Milan

Marina Rinaldi Flagship store in Milan

In the evening the effect is particularly mood-creating, charming with its psychedelic and very futuristic atmosphere, and for the clothes on display, the splendid blue dresses in different contrasting patterned prints for a very trendy rock-chic look. The contrast between the yellow painted walls and the new black & white dresses with flounces and pleats, so romantic and feminine, is very sophisticated.

Marina Rinaldi Flagship store in Milan

Marina Rinaldi Flagship store in Milan

After the long grey winter, Marina Rinaldi celebrates in style with a set-up which expresses great joie de vivre, the long-awaited return of the spring and the first sunshine which finally appears to light up our days.

Mar.10, 2011 News, Trends 1 Comment

Denim Day in Milan – Backstage video

We announced it in the previous post: here there is the first video that summarizes the Denim Day, with stylist Monika Kropfitsch.

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Next,  all the advices and fashion tips by the stylist: fit by fit, look by look.

A great “first night” for the
Marina Rinaldi Denim Collection

Marina Rinaldi - Milan Flagship store

Marina Rinaldi - Milan Flagship store

“Wow!” The exclamation could be read on the many faces of friends and journalists around the showroom, but could also be heard even from the professionals of the Marina Rinaldi world who had been working on the collection for months. When worn, the new Denim Collection seems even fresher, seductive, elegant. In a word: sensational.

MR Denim Day - make up experience

MR Denim Day - make up experience

In the flagship store in corso Vittorio Emanuele, Milan, last Thursday, everything was dedicated to the launch of the collection, starting with the windows, with a special set-up praising curves with a cry of “Curvy is up!” and a total denim look which caught the eye of everyone, not only the passers-by. And inside, a constant homage to the “cloth from Genoa”, where different shaped shirts and infinite varieties of trousers in denim run in perfect harmony alongside the new Marina Rinaldi Spring Collection.

MR Denim Collection

MR Denim Collection

The fact that the Denim Collection offers an infinity of opportunity was also confirmed by Monika Kropfitsch, the famous stylist and the special guest of the event, who created sophisticated interpretations of jeans for Marina Rinaldi, drawing on the most charming trends of fashion history.

Stylist Monika Kropfitsch for MR Denim Collection

Stylist Monika Kropfitsch for MR Denim Collection

From the allure of Flower Power, where the denim shirt becomes a lightweight jacket worn over a floral print dress, to sophisticated 90s looks that pay tribute to the perfect marriage of jeans and leather. Or the “rockability” style, where denim is black, with an urban mood, worn with printed shirts and a jacket. Or the composed, French allure, where white (or coloured) denim brings out the best in sophistication. Have a look here: MR DenimBook Milano

MR Denim Day - Milan Flagship store

MR Denim Day - Milan Flagship store

Plenty of different suggestions to choose from, and you can find them all here. Lots of creations for a great “first night”, all supported by the usual happy atmosphere and enthusiasm which always marks any Marina Rinaldi event. A beauty corner was also running to offer the participants a beauty stop and some make-up advice.

And for those who couldn’t be there, here are a few photos. Waiting for the next upcoming video of the day!

New colours and models for the
Marina Rinaldi trench!

In the new Marina Rinaldi spring-summer 2011 collection, the timeless trench makes a comeback, with lots of new details. Colours and length.

Marina Rinaldi - Tatjana wears the new trench

Marina Rinaldi - Tatjana wears the new trench

This great must-have of any woman’s wardrobe often comes in beige, a basic which goes with everything and which adds a casual touch to any look. But did you know that this great elegant classic, a timeless piece, can also be a unique sporty garment? All you need to know is how to customise it, wearing it with the right clothes and accessories. Imagination knows no bounds! On the other hand, the trench knows no season: perfect for rainy days or sunshine, it is glamour and chic and suits the figure by defining shoulders and waistline.

Its gutsy, contemporary allure makes it perfect with almost any outfit. From denim bermudas with turn-ups worn with a t-shirt to jogging suits to cocktail dresses, which become more playful. This year Marina Rinaldi has also aimed for colour. In the new collection the trench comes in printed patterns and in grey, a shade which makes it much sportier than the usual standard beige and black. The new MR trench is also enhanced by wide lapels, very ladylike, and three-quarter length sleeves which can be fixed in place by practical straps. Perfect with a pretty multicolour foulard or a printed patterned minidress, like the one worn by our testimonial Tatjana Patitz in the new advertising campaign.

Marina Rinaldi new trench

Marina Rinaldi new trench

And then, the length. In the MR Voyage collection you will also find lightweight short coats reaching just to the hips, with a new cut. Padded, in nylon with a crumpled effect, they are perfect all day long. The trench, that symbol of feminine elegance, is in fact an item that we women literally stole from the men’s wardrobe (the trench was the raincoat used by British soldiers during the Second World War, as in “the trenches”). From the trenches to the catwalk, a short trip, and still today we continue to fall in love with this coat, and every fashion house tries to modernise this great classic with new models and materials. Just like Marina Rinaldi, which this season focuses not only on brand new colours and prints but also on innovative materials and waterproofing which make them soft and breathable.

Marina Rinaldi presents the new Denim Collection with Monika Kropfitsch

As sensual as Crystal Renn and as trendy as an expert fashionista. If you’re looking for the best for the new season, Marina Rinaldi has got an unmissable appointment in store for all its friends, with the new MR Denim Collection, the range dedicated to every wardrobe’s basic garment and proposed by Marina Rinaldi as the passepartout with excellent fit and unbeatable appeal.

Crystal Renn for the new MR Denim Collection by Marina Rinaldi

Crystal Renn for the new MR Denim Collection by Marina Rinaldi

In the boutique in Corso Vittorio Emanuele, Milan, curves and jeans – considered to be THE big fashion trend of this season – come in all kinds of unexpected and surprising shapes under the guidance of an exceptional fashion stylist, Monika Kropfitsch, who, after working on many famous outfits for fashion magazines and advertising, is now having fun tackling the MR Denim Collection, in a style exercise which offers lots of precious advice.

Because jeans, as the collection’s extraordinary interpreter, Crystal Renn, declared to Vogue.it “let women be natural and feel comfortable, which is why they’re perfect for curvy shapes.”
And Marina Rinaldi, which knows denim only too well, has made it into an extraordinary collection in which every woman can find her own perfect denim, for every curve and every situation.

To find out more, in a fun and exclusive event where you can get advice (even on make-up), the appointment is on Thursday 10 February, at 4 pm, at the Marina Rinaldi flagship store in Milan, corso Vittorio Emanuele on the corner of  Galleria Passerella 2. Don’t miss it!

New Spring Season: Longing for Rock’n’Roll, Safari and that Cocoon-effect

There is nothing like suede to envelope you in that unique and irresistible cocoon-effect. Supple as velvet and available in many delicate color nuances, its soft & trendy cuddle will play a starring role among the great lead players of the next Spring-Summer collection.

Marina Rinaldi - spring 2011

Marina Rinaldi - spring 2011

Marina Rinaldi launched an affluent range of splendid outerwear introduced in this more and more coveted material, thanks to its lightness, comfort and suitability and skilled tailoring, to emphasize each and every silhouette.

This year’s trend demands a stern and tailored look matched by contrast to extremely aggressive jeans of Rock appeal. The new MR collection launched a plethora of styles and lengths, ranging from short jackets barely hugging the hips, shown in a delicate pastel color to be complemented by a bright total-white look, to safari jackets in warm, summer color tones matched with a beautiful silk georgette shirt, supple drawstring pants in an interplay of shiny textures and strong rawhide accessories, creating a mix’n'match of great seduction.

Especially deserving of attention, the suede jacket featuring convenient detachable sleeves: versatile and athletic, it will please the most demanding of clients refusing to surrender to the fad of times and always keeping up to date!
If the hooded model is the most athletic, to be paired with the new jeans from the MR Denim Collection and matched with high leather sandals, the supple suede coat is the most refined outerwear solution, almost an overcoat, extremely light, to be matched with embroidered tube-tops or soft viscose dresses for a very feminine look.

Marina Rinaldi - spring 2011

Marina Rinaldi - spring 2011

The top-notch expression of this Daily Jungle look is not confined solely to suede, it also encompasses other fabrics making Marina Rinaldi new outerwear truly unique: such as jackets with triacetate accents for the new daywear suits, and the new safari-chic inspired summer suit in ramie viscose fabric, with a tight-fitted waist jacket, Mandarin collar and comfortable pants draping down fluidly over the hips.

Safari appeal: minimalistic sobriety. This suit will surely become a must-have of this season, together with its total opposite garment, namely, a linear and classic style black soft-leather jacket.

So very strong & aggressive, Marina Rinaldi bets on its Rock’n'Roll appeal to create original glam and feminine outfits, thanks to romantic blouses, fully embroidered jersey t-shirts and amazing satin platform sandals. Rock & feminine. The new and modern look perfect for all-day wear.

For the upcoming Spring-Summer season, MR new suits in suede, rawhide, soft-leather and linen will be absolutely unconventional and shall be complemented with top-notch detailed accessories.

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